Kellogs Pulls Advertising from Breitbart News

Thank you Kelloggs!

Kelloggs Cereal has pulled its advertising from Breitbart News. The company says the website does not comport with its values.

“We regularly work with our media-buying partners to ensure our ads do not appear on sites that are not aligned with our values as a company,” said Kris Charles, a spokeswoman for Kellogg’s. “We recently reviewed the list of sites where our ads can be placed and decided to discontinue advertising on Breitbart.com. We are working to remove our ads from that site.”

Here is Kellogg's statement about diversity on its website. Here are the employee groups it created to foster diversity. Here are the the diversity numbers. Check out the awards it has won, just for 2016 and 2015. There's a lot, but they include the NAACP, Civil Rights Champion of Justice Award (2015), National Association of Female Executives (NAFE), "Top Company for Executive Women" (2015) and Human Rights Campaign, "2015 Best Places to Work for LGBT Equality" (2015.)

I already eat Corn Flakes, Rice Krispies, Frosted Flakes, Raisin Bran, Crispix, and Corn Pops but I'm going to buy some more. Frosted Flakes is my favorite, but if that's too much sugar for you, Kelloggs also owns Special K and All Bran. And if it's not enough sugar, there's Famous Amos Cookies.

Breitbart is calling for a boycott of Kelloggs. To the contrary, #buyKelloggs. Here are some money saving coupons. Make yourself some rice krispie treats (only 3 ingredients, what could be easier?) [More...]

If you need something to boycott, I recommend Bali and Indonesia for its execution of non-violent drug offenders -- and anything with the Trump name or that was made by a Trump (sorry Ivanka, but moving your shoe factory from China to Africa where wages are lower was the last straw.

According to the article, some of Ivanka's shoes are made by the Huajian shoe factory, in Dongguan, southern China, through a licensing agreement with Marc Fisher footwear. The factory owner is Zhang Huarong, who says he has made 100,000 pairs of Ivanka Trump-branded shoes over the years, including 20,000 since the Republican convention. He says it's too expensive to make shoes in China, so he's been moving operations to Ethiopia the last four years, where one of his new factories cost more than $1 billion. It has "factories, dormitories, a hotel and a hospital, all bounded by a replica of the Great Wall." Production is already up and running. Check out the pictures.

Here's a photo from another article showing cartons of Ivanka's shoes with "Made in China" stamped on them. Another telling quote from factory owner Mr. Zhang: "He said the kind of manufacturing work he plans to do there is 'too low-value' for Americans."

Back to Breitbart. Here's an article about Breitbart in the days of its founder.. Here's the founder of Breitbart hours after Ted Kennedy passed away. Here's Rolling Stone on the death of Breitbart.

Via Salon, here's a twitter feed that tracks advertisers on Breibart. The point is, when you see an ad on Breitbart, send a message to the advertiser asking it to recall its ads. This includes BMW, Chipotle Mexican Grill, Dell computers, Nissan and Chase Bank. Because Breitbart uses Google Adsense, the advertisers may not even realize their ads are being displayed on the site, tarnishing their reputation. Give them a helping hand and let them know.

I don't think Kelloggs has anything to worry about from Breitbart: According to Salon, Breitbart had 19.2 million unique visitors last month, up from 13 million for October, 2015. That's a grain of sand in internet news traffic. Even if half of its readers stopped buying Kelloggs, it wouldn't make a dent. According to Kelloggs' website,

With 2015 sales of $13.5 billion and more than 1,600 foods, Kellogg is the world's leading cereal company; second largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Through our Breakfasts for Better DaysTM global hunger initiative, we've provided more than 1.4 billion servings of cereal and snacks to children and families in need around the world.

Support Kelloggs and the other companies boycotting Breitbart. If you object to Breitbart, you can add it to your browser's block list. Here's how on Chrome and Firefox and Safari. Every time the site comes up in your browser, it makes money from the Google ads that show. If you don't click, it doesn't. Have you ever read an article on Breitbart you thought was informative or worth reading? I haven't.

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  • Display: Sort:
    I read the #BrietbartCereals on Twitter (5.00 / 2) (#3)
    by Militarytracy on Thu Dec 01, 2016 at 09:23:26 AM EST
    Chuckling myself to sleep last night. 'Whities' and 'Special KKK' stuck with me through dreams and morning coffee.

    Breitbart (5.00 / 2) (#17)
    by KeysDan on Thu Dec 01, 2016 at 05:12:36 PM EST
    doesn't like Kellogg cereals because they heard they use brown sugar, not white sugar.

    My wise wife suggests responding (5.00 / 2) (#27)
    by Peter G on Thu Dec 01, 2016 at 07:56:04 PM EST
    by buying two boxes of Kelloggs cereal or other products and donating them to a local food pantry.

    Nothing blacklisting (none / 0) (#1)
    by Abdul Abulbul Amir on Wed Nov 30, 2016 at 10:17:49 PM EST
    to show the progressive spirit.

    comment in response was deleted (none / 0) (#2)
    by Jeralyn on Thu Dec 01, 2016 at 08:23:41 AM EST
    no name calling here. No calling people any N word.

    John Harvey Kellogg (none / 0) (#4)
    by kdog on Thu Dec 01, 2016 at 10:01:18 AM EST
    was a loony proponent of hardcore abstinence, he believed that eating his Corn Flakes for breakfast in lieu of meat, and routine enemas, would reduce our prurient sexual urges.

    His brother Will was the businessman who just wanted to sell some f*cking cereal....they parted ways when Will wanted to add sugar and make the superior variety, Frosted Flakes.

    Me, I'm a Fruity Pebbles guy...but the no-frills, name brand cereal is stupid expensive unless you catch it on sale.

    Sounds like (none / 0) (#5)
    by KeysDan on Thu Dec 01, 2016 at 10:50:37 AM EST
    John Harvey would have had a place in the Pence/Trump administration.

    To be sure... (none / 0) (#7)
    by kdog on Thu Dec 01, 2016 at 11:32:38 AM EST
    Making Surgeon General Goofy Again.

    Good think he wasn't around when Bill Clinton cowardly sh*tcanned Jocelyn Elders....he mighta got the gig then;)


    Stop, you are breaking me :) (none / 0) (#8)
    by Militarytracy on Thu Dec 01, 2016 at 12:36:49 PM EST
    There was a wonderdul film (none / 0) (#56)
    by Towanda on Fri Dec 02, 2016 at 11:47:48 AM EST
    on the craziness of the creators of breakfast cereals., based on a wonderful book.  Don't drink the water in Battle Creek in Michigan, either. . . .  Anyone recall the tile of the film?  Anthony Hopkins was jilarious in it.

    I'm fine with people eating whatever they (none / 0) (#6)
    by McBain on Thu Dec 01, 2016 at 11:32:09 AM EST
    want but one of the many mistakes we made in the world of nutrition was believing certain breakfast cereals were healthy.  They're all junk food, even the ones with "low" sugar.  

    There are still brainwashed parents who feed their kids cereal instead of eggs because of the anti-cholesterol propaganda.  

    As for Kellog's removing their adds from Breitbart... why now?  That website has been a known right wing advocate for years. Sounds like another poor sport reaction to Trump winning.

    Good Lordt! (5.00 / 1) (#9)
    by Militarytracy on Thu Dec 01, 2016 at 12:38:37 PM EST
    I cannot be agreeing with you about anything. Not right now

    Who's we, like most things, educate oneself (none / 0) (#10)
    by vicndabx on Thu Dec 01, 2016 at 01:56:12 PM EST
    all one has to do is read the box and make a better choice.  Assuming one can afford the cereal.

    Don't talk no sugar smack about my Froot Loops.

    I credit my low cholesterol levels to years of cereal love.


    Sugar Smacks! (none / 0) (#11)
    by kdog on Thu Dec 01, 2016 at 02:30:36 PM EST
    Another fave...even if Kelloggs catered to the health-nuts and changed the name to Honey Smacks, they'll always be Sugar Smacks to me.

    I eat junk food, sweets, all kinds of stuff (none / 0) (#12)
    by McBain on Thu Dec 01, 2016 at 02:47:18 PM EST
    but I know it's bad.  For a long time people thought breakfast cereals were healthy.  

    I credit my low cholesterol levels to years of cereal love.

    Talk about someone who needs education.  The war on fat and cholesterol was BS.  


    Your low cholesterol is most likely (5.00 / 2) (#13)
    by Militarytracy on Thu Dec 01, 2016 at 03:08:56 PM EST

    Mine was too low when I was younger. You know how easy it is to increase your cholesterol through diet? About the same for high cholesterol. We are more likely to get type 2 diabetes though.

    My grandfather's cholesterol was so low his doctor told him he would never die, just dry up. He almost did. And he ate every single thing for breakfast and dinner that nobody is supposed to eat, eggs, real butter on everything, bacon by the slab or pork steaks. He put bacon fat in everything like it had magical properties.


    Funny story. (none / 0) (#18)
    by Ga6thDem on Thu Dec 01, 2016 at 05:15:39 PM EST
    My friend that I went to see in NC has high cholesterol. Before she had one cholesterol test she ate zero fat for weeks ahead of time. Her cholesterol level actually went up from the time previously. She was so ticked off. So she takes the meds now and just eats moderately.  

    I know someone who loses (none / 0) (#19)
    by Militarytracy on Thu Dec 01, 2016 at 06:24:56 PM EST
    20 cholesterol points taking zoloft. Splain that?

    Never have heard of that Tracy. (none / 0) (#41)
    by fishcamp on Fri Dec 02, 2016 at 09:04:02 AM EST
    My cholesterol went from 205 to 162 about 40 years ago when I stopped eating red meat.  My then Aspen doctor told me to stop what I was doing even though my health was great.  The next year, when it was 162 he said, you know that's not what I meant.  He was also Hunter"s doctor, but finely fired him as a patient.  The good old bad daze of Aspen.  Just had a blood check and I'm at 172 with the good and bad levels proper.  Not bad for an old guy, who is one year older today, as is Brittany Spears...ha. She's looking healthy.

    BTW, I'm having a big bowl of Cheerios as I type this.  Trader Joe's makes Joe's O's, which are quite good.  I'm also on a green tea jag lately, but it may be a little late in life for that and organic food to save me.  I love to try all the health fads for a while, but no kale for me...horrible tasting stuff.  Lots of fresh fish down here.  My cats love fresh mahimahi.

     So it's off to the gym to harass the R's about Trumps latest choices, of which there are many to blast them.  I let them start the conversations now, since they are so proud of themselves..


    Happy birthday! (5.00 / 1) (#52)
    by MileHi Hawkeye on Fri Dec 02, 2016 at 11:18:49 AM EST

    Been thinking of you, MileHi. (5.00 / 1) (#55)
    by vml68 on Fri Dec 02, 2016 at 11:31:57 AM EST
    Specially since you mentioned the Atrial fib diagnosis. I am sure the orange sh!tstain being elected has only added to the stress and anxiety. Hope you are doing well. If you ever need the help, start a GoFundMe page and I will do what I can, as I am sure most here would, too.

    Happy B'day, Fishcamp! (none / 0) (#54)
    by vml68 on Fri Dec 02, 2016 at 11:23:51 AM EST
    Hope the fish bite more than usual today.

    My husband eats Cheerios and oatmeal too (none / 0) (#70)
    by Militarytracy on Sat Dec 03, 2016 at 12:37:36 AM EST
    His cholesterol has been high in the past. Right after the first year in Iraq, he was at 220 and way too young for that. I tried everything though Fish, and I made him take huge doses of Niacin too. He was all red and itchy :) Didn't do a thing. But he was having difficulty transitioning out of combat. He wasn't sleeping. They put him on Zoloft and boom. It plummeted. And he hasn't been in the danger zone since. It's like the Zoloft changed something permanently.

    Sort of chaps me. A doctor gives a woman a script and she's lucky if it does that one thing. Men take something and it does three other things? I realize that doesn't always roll in the positive. But when it does No Fair. I wish there was something I could do to get my cholesterol to 170. I take 8 krill capsules daily though and that keeps my prostaglandins in the healthy ranges.


    Oops, Vics low cholesterol (none / 0) (#14)
    by Militarytracy on Thu Dec 01, 2016 at 03:09:41 PM EST
    By low, I mean not high, goldilocks just right (none / 0) (#15)
    by vicndabx on Thu Dec 01, 2016 at 03:53:41 PM EST
    I used to be 120 (none / 0) (#20)
    by Militarytracy on Thu Dec 01, 2016 at 06:25:30 PM EST
    I'm around 140 now.

    But I try to eat as my grandfather did (none / 0) (#22)
    by Militarytracy on Thu Dec 01, 2016 at 06:31:20 PM EST
    I just don't like fatty foods as much as he did. I have always used real butter though. I eat lots of avacado and nuts. I wonder if I could get myself to eat 1/2 of bacon every day if I could budge that needle. I tried though when I was younger to eat zero carbs, just protein and fat, nothing...it did nothing

    Youngest (none / 0) (#23)
    by Ga6thDem on Thu Dec 01, 2016 at 07:06:15 PM EST
    son could eat an entire pound of bacon everyday. When hubby cooks breakfast on the weekends between him and his brother they will wipe out an entire pound. He's just now gotten to the point where he will eat eggs without bacon. He only likes a hot breakfast though, no cereal. He was born that way.

    I've lost my taste for bacon. (none / 0) (#29)
    by Donald from Hawaii on Thu Dec 01, 2016 at 08:14:07 PM EST
    I don't know why, because it certainly wasn't anything I planned. It just happened. I don't even care for the smell of it anymore. For breakfast, my favorite is a hot bowl of oatmeal with fresh fruit. My grandmother loved oatmeal, and she got me addicted to it. And like her, it's got to be the original, which you cook up in a saucepan on the stove. I don't care for the instant kind.

    You sound like my mom. She used to love bacon but (5.00 / 1) (#31)
    by vml68 on Thu Dec 01, 2016 at 08:30:56 PM EST
    can't eat it anymore. She has been eating oatmeal for breakfast everyday for the last 45 years!

    This is awful Donald :) (none / 0) (#33)
    by Militarytracy on Thu Dec 01, 2016 at 11:18:48 PM EST
    I can eat bacon, just not like grandpa.

    I take loads of krill oil. It helps. I should buy stock though in something krill.


    I just don't like the taste of bacon anymore. (5.00 / 1) (#35)
    by Donald from Hawaii on Fri Dec 02, 2016 at 05:12:02 AM EST
    Which is fine, because I'm not supposed to eat red meat anymore, either. I suffer from polycythemia vera, so my body produces way too many red blood cells, and red meat obviously compounds the effect.

    The only meat I consume is poultry or fish, and I eat lots of whole grains, fresh vegetables, and fresh and dried fruit. And I love nuts, particularly almonds and cashews. For dairy, I like yogurt and cheese, and I do treat myself to ice cream every now and then.

    I always swore when I was younger that I'd never be a vegetarian, but now about 85-90% of my diet is vegetarian. And since I've gotten used to it, I've discovered that it's not so bad. We get pretty creative in the kitchen.



    Funny (5.00 / 1) (#37)
    by Ga6thDem on Fri Dec 02, 2016 at 05:44:18 AM EST
    because we have thalassemia in my family. My dad had it and my youngest son has it and though I've never been diagnosed with it I have the symptoms. So the doctor told us to eat red meat. I actually would love to be a vegetarian in the summer when you can get all the fresh stuff.

    Look at these bad genes we all have! (none / 0) (#58)
    by Militarytracy on Fri Dec 02, 2016 at 01:13:18 PM EST
    You know what would fix this?  Some Nazis!

    I'm never getting over the Nazi sh*t you guys. You are my closest internet friends and I'm going to confess, I'm never getting over it. So if we are ever all hanging and I start yelling Nazis! for no good reason, just have kdog sedate me and send me night night for awhile.


    You may want to explore other sources of info (none / 0) (#16)
    by vicndabx on Thu Dec 01, 2016 at 03:54:23 PM EST
    That was (none / 0) (#26)
    by TrevorBolder on Thu Dec 01, 2016 at 07:36:28 PM EST
    an example of government getting involved with science.

    They Are Not All Junk Food (none / 0) (#21)
    by RickyJim on Thu Dec 01, 2016 at 06:30:39 PM EST
    Standard Cheerios: 1 cup 100 cal (no milk)
    3 g fiber
    1 g sugar
    45% Daily Iron
    50% Folic Acid

    Wheat Chex: 3/4 cup 160 cal (no milk)
    6g fiber
    5g sugar
    80% Daily iron (same as 1 cup sauteed spinach)
    100% Folic Acid

    I copied these off the boxes in my cupboard.  


    It's garbage (none / 0) (#24)
    by McBain on Thu Dec 01, 2016 at 07:26:42 PM EST
    Highly processed..... not real food.  A Cherrio doesn't come from an animal, grow from the ground or tree.   Eat it if it makes you happy (like I do with donuts) but don't fool yourself into thinking it's healthy.  

    When I have the time I'll eat scrabbled eggs with bacon, mushrooms, red pepper and spinach mixed in.  Wash it down with a tall glass of whole fat milk.  When I don't have time I'll eat canned sardines and walnuts. Our bodies want the micro nutrients that come from real food.... often from fats.


    We buy our cereals in bulk from a local health food store. But if we have to go with store-bought, I prefer Cheerios, Special K and Raisin Bran. But those cereals with high sugar content like Sugar Smacks and Sugar Frosted Flakes, I lost my taste for them at about age 10 or 11.

    When our girls were growing up, my wife was very adamant about limiting their intake of unnecessary sugars. I used to think that she was a little too hardcore on the subject, but having dealt with my own health issues and changed my diet accordingly in response to those challenges, I've since changed my mind.

    And honestly, given the ingredients and content of some of those kids' cereals when we were growing up, we might as well have been eating a bowl of Milk Duds.



    I'm pretty sure that wall paper paste (none / 0) (#32)
    by Militarytracy on Thu Dec 01, 2016 at 09:36:03 PM EST
    is healthier than Lucky Charms :)

    And cheerios to me (none / 0) (#34)
    by Ga6thDem on Fri Dec 02, 2016 at 04:23:19 AM EST
    taste like wallpaper paste.

    I think Cheerios are an acquired taste. (none / 0) (#36)
    by Donald from Hawaii on Fri Dec 02, 2016 at 05:22:19 AM EST
    I used to not care for them at all when younger, but now I like them. Both of my daughters like Honey-Nut Cheerios, but they're too sweet for my taste. I prefer the plain old-fashioned kind.

    All this talk of Cheerios, Lucky Charms, etc... (none / 0) (#39)
    by vml68 on Fri Dec 02, 2016 at 08:16:32 AM EST
    Am I the only one who makes and eats homemade granola?

    Donald have you ever made overnight oats? After, moving to FL, I don't enjoy eating hot oatmeal for breakfast, so now I just make overnight oats. Good stuff!


    I used to make (none / 0) (#40)
    by Ga6thDem on Fri Dec 02, 2016 at 08:55:06 AM EST
    homemade granola. It's not my thing but my husband used to eat it. Muesli is a wonderful thing too done overnight.

    I've never even heard of overnight oats. (none / 0) (#73)
    by Donald from Hawaii on Sat Dec 03, 2016 at 02:37:30 PM EST
    But it sounds good, and I'd love to try it.

    Great (none / 0) (#38)
    by Abdul Abulbul Amir on Fri Dec 02, 2016 at 07:43:02 AM EST
    Great breakfast.

    Kellog's (none / 0) (#25)
    by TrevorBolder on Thu Dec 01, 2016 at 07:35:09 PM EST
    Is responding to a campaign requesting that the pull advertising from Breitbart. It was not a spur of the moment corporate decision, it was a response to a campaign

    One word: Good. (none / 0) (#30)
    by Donald from Hawaii on Thu Dec 01, 2016 at 08:15:16 PM EST
    Whatever it was (none / 0) (#43)
    by jimakaPPJ on Fri Dec 02, 2016 at 09:08:51 AM EST
    it was totally stupid.

    I sent Kellogg an email (none / 0) (#42)
    by jimakaPPJ on Fri Dec 02, 2016 at 09:07:56 AM EST
    pointing out that they are in the processed food business, and that they just angered 62,500,000 customers.

    I haven't seen any so stupid since "New" coke.

    I never never never want to hear again that liberals are smarter than conservatives.

    I'm sure (5.00 / 3) (#44)
    by CST on Fri Dec 02, 2016 at 09:24:25 AM EST
    They're shaking in their boots.

    And I seriously doubt 62,500,000 people give a cr@p about who advertises on Breitbert.

    Regardless - I think you will find liberals increasingly not for sale.  Maybe that makes us stupid, but you can't buy integrity.


    Another sternly worded letter :) (5.00 / 1) (#48)
    by Militarytracy on Fri Dec 02, 2016 at 10:48:41 AM EST
    Thank God we aren't all Nazis yet (none / 0) (#49)
    by Militarytracy on Fri Dec 02, 2016 at 10:49:16 AM EST
    I guess Kellogg needs to decide whether they (5.00 / 1) (#45)
    by vml68 on Fri Dec 02, 2016 at 09:32:13 AM EST
    want to anger 62,500,000 customers or billions of customers worldwide(since they sell their products in over 180 countries).
    Hmm, I remember quite a few comments from you about a corporation's duty to look out for it's shareholders. Changed your mind on that, have you?

    From Kellogg's website:
    Kellogg Company's commitment to diversity can be traced back to our founder, W.K. Kellogg, who was a pioneer in employing women in the workplace and reaching across cultural boundaries. The company continues his legacy more than 100 years later by making diversity and inclusion top priorities.
    Bolding is mine.

    Does that sound like a company that should be supportive of Breitbart?


    Make America Great Again eh? (5.00 / 1) (#46)
    by vicndabx on Fri Dec 02, 2016 at 10:12:13 AM EST
    Let's encourage the shutdown of a company that employs a buncha people in the rust belt!

    Not to mention the suppliers whose products they buy - also in the heartland.


    Go vic Go! (none / 0) (#59)
    by Militarytracy on Fri Dec 02, 2016 at 01:15:23 PM EST
    Um, it seems (none / 0) (#47)
    by Ga6thDem on Fri Dec 02, 2016 at 10:14:45 AM EST
    that since millions more voted for liberals than conservatives I would say that angering conservatives is not a problem. Something like 60% of the country is against the conservative agenda. So this really is a gimme for Kellogg.

    60% not on board (none / 0) (#57)
    by Militarytracy on Fri Dec 02, 2016 at 12:39:08 PM EST
    And they haven't even started to ruin everyone's life yet.

    A lot of companies seem to be looking (none / 0) (#60)
    by vml68 on Fri Dec 02, 2016 at 01:50:11 PM EST
    Why (none / 0) (#63)
    by FlJoe on Fri Dec 02, 2016 at 03:46:51 PM EST
    should all of the Trump voters be pissed at Kellogg? They did not say a word about Trump. Is there some kind of guilt by association thing going on here?

    et al (none / 0) (#50)
    by jimakaPPJ on Fri Dec 02, 2016 at 10:49:47 AM EST
    GA, let's say that of the 62,500,000 you anger 10%.

    That's 6,250,000... who no longer spend $$'s with kellogg. If they previously averaged $1.00/week that's over $320 million year/gross... assume a NIAT of 5% and and that's $16 million profit. You think that is a gimme??? Read on...

    CST - Kellogg is a public company...its stock price has fell off about a dollar and the narket analysis folks have dropped their expectation about 10%...

    vml68 - Yes a corporation is supposed to look after it's stockholders....the people who own the company, not some alt-Left folks who think they can force the world to do what they want...I would think that Trump just showed them wrong... Never the less...if you care about people.... Think about the retired people who have Kellogg stock in their portfolios and and other retirement instruments...Or the worker bees at Kellogg who will be fired if the profits tank...

    And remember the totally flat GDP at around 1% has kept interest rates on savings near 1% so retirees have been forced into the stock market and out of the safety of money funds...

    Epitome of privilege (5.00 / 2) (#51)
    by vicndabx on Fri Dec 02, 2016 at 11:07:29 AM EST
    Think about the retired people who have Kellogg stock in their portfolios and other retirement instruments...Or the worker bees at Kellogg who will be fired if the profits tank...

    Tell your people to stop boycotting the company then.

    Us folks on the left are still buying.  Y'all won the election.  #whiners.


    Deliberately obtuse, as usual. (none / 0) (#53)
    by vml68 on Fri Dec 02, 2016 at 11:21:42 AM EST
    Aside from the fact that Kellogg is promoting itself as a company supporting diversity (hint:that is not Breitbart), in your hypothetical situation, do you think they would prefer to risk losing 10% of 62,500,000 or losing 10% of more than a billion people around the world (another hint: the rest of the world is not as white as you would like it to be). Let me know if you need help with the math.

    There is no reason to believe that they would (none / 0) (#61)
    by jimakaPPJ on Fri Dec 02, 2016 at 02:19:29 PM EST
    have lost a single customer for advertising on Breitbart.

    No, this is just Kellogg trying to do something about market share. Evidently they felt they were losing share and needed to do something.

    They are in a true lose lose situation.

    And many "old people" are in the market because interest rates are so low on market funds. They are very exposed and they know the market is way oversold and is due for a huge correction.

    What I find interesting is watching the alt-Left, a group has always been suspicious of corporations, cheer as one gets into politics with both feet.

    What's next? Corporate endorsement and company wide campaigns like United Way??

    Be careful what you ask for....

    BTW, the stock price is off about a dollar... that's a lot of money.


    Maybe (5.00 / 1) (#64)
    by FlJoe on Fri Dec 02, 2016 at 04:36:16 PM EST
    just maybe, this is not about the bottom line this time. Maybe they are showing their corporate "personhood" and just doing the right thing for a change.

    Matter of fact, the corporate's slavish devotion to the bottom line has been a major factor in the decline of the "working class".

    I know not of this "alt-left " you speak of, but this lefty was always ready to give credit where credit is due. I will cheer if they practice equal pay, I will cheer if they fight to keep jobs here, I will cheer when they fight bigotry.

    I will cheer our corporate overlords every time they put people over profit margin....no risk of laryngitis there, sigh.


    Right thing?? (none / 0) (#66)
    by jimakaPPJ on Fri Dec 02, 2016 at 07:48:09 PM EST
    For who? Management is supposed to maximize profit, not do things some customers will find good and
    customers find bad.

    Management supposedly has a fiduciary duty to protect the stock holders while acting in a legal manner. Taking actions that knowingly will hurt the investors without an open debate of the effects, and getting an approval or dismissal from the BOD may not be illegal but it can lead to shareholder suits and dissension within management at all levels.

    Kellogg's actions are not about the stakeholders, some of whom may be stock holders. Indeed, outside of directly effecting the performance of the corporation and thus long term employment, there is no relation between employee treatment and this crazy market action.


    So (none / 0) (#69)
    by FlJoe on Fri Dec 02, 2016 at 10:02:36 PM EST
    you must have no problem with corporations offshoring jobs in order to maximize profits.

    We're getting off topic (none / 0) (#71)
    by jimakaPPJ on Sat Dec 03, 2016 at 10:34:50 AM EST
    Ask the question on the open thread and I'll answer.

    I don't (none / 0) (#72)
    by FlJoe on Sat Dec 03, 2016 at 01:15:40 PM EST
    think it's off topic at all, the overarching discussion is the behavior of corporations, the good the bad and the ugly.

    Let me make the question more topical so you have no excuse to dodge. You assert that Kellogg is bad because they are jeopardizing their bottom line and stock prices in this case. Would you consider  Kellogg good,bad or ugly for offshoring jobs, even though not doing so would jeopardize their bottom line and stock prices?

    Please show your work.


    Go to Open (none / 0) (#75)
    by jimakaPPJ on Sat Dec 03, 2016 at 03:04:36 PM EST
    Kellogg's stock price peaked in July and it has (none / 0) (#62)
    by vml68 on Fri Dec 02, 2016 at 02:48:34 PM EST
    been on a downswing since Sept. If you think being off a dollar is a lot of money, then you must have a few thousand or more shares of K. And, if you or anyone else has that much money (1000 shares is a little over $71,000 at current market price) to invest in one company's shares, then, I doubt you are hurting very much, if at all. Unless, you want to tell me that every penny you have is invested in K.

    This isn't about my investments (none / 0) (#65)
    by jimakaPPJ on Fri Dec 02, 2016 at 07:28:50 PM EST
    I was just pointing out that the market is likely to take its fear of loss profits out on Kellogg.

    I was also noting that for all the Left's crying about the actions of corporations and how they are not a democracy, they still cheer when one does something they deem politically correct.

    That sends a terrible message to investors. They not only have to worry about the products and services a  company sells, they have to worry about its management doing something really stupid and deep six a large chunk of good will and profits.


    On the contrary (none / 0) (#67)
    by jondee on Fri Dec 02, 2016 at 08:06:10 PM EST
    your reaction is based almost entirely on your emotional and psychological investment in the mentality and movement represented by Breitbart.

    And has already been pointed out to you, good deeds are good deeds no matter who does them.

    No one here has ever said corporations are wholly incapable of doing the right thing on occasion.


    I guess in the magical world (none / 0) (#68)
    by jondee on Fri Dec 02, 2016 at 08:31:46 PM EST
    of Jesus and talk radio, 62 million can be more than 63 million and counting..

    65.2 million, actually. (none / 0) (#74)
    by Donald from Hawaii on Sat Dec 03, 2016 at 02:55:29 PM EST
    But who's counting? The anger on the far-right is centered on a self-perceived white victimhood among wingbats, in which people of color are the new oppressors. In rebuttal, I think Time Wise (who's white, BTW) summed it up best this morning on "AM Joy":

    "If you think getting slow service at a Starbucks is oppression, then clearly you've never been racially profiled by the New York police department. If you think that being asked to buy a $1 reusable bag at Michaels is oppression, you've never been choked like Eric Garner was. Being shot by an officer in the back from a distance of 17 feet, we can't get a conviction for him. Clearly when white folks are claiming to be the victims, we're proving how little we understand victimization. It's not having Rue in 'The Hunger Games' movie be a Black actress."