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IMO that was about timing (5.00 / 1) (#129)
by spit on Fri Mar 28, 2008 at 01:30:51 PM EST
Everybody was waiting to see what the next thing after the Wright mess and his speech would be. Richardson stepped in and gave the media another story to report, one that helped end the "is Obama collapsing?" stuff.

As I said, endorsements can help the media buzz. Obama needed good media buzz at that moment, badly.

Otherwise, I don't think it moved anybody in itself. Most of the people I know barely know who Richardson is, and of those who do, most are like "wasn't he that lame guy in the debates?"

FWIW, I think Obama helped himself far more with his speech than Richardson helped him, though both were helpful given the timing, I expect. I've been observing the polls all season, and there's been a surprisingly significant lag for most events to really show up in the polls -- bloggers hyperventilate the second an event occurs, but it often takes at least a few days for stuff to even trickle out into broader public awareness, and it seems to then usually take a few more days for opinions on it to congeal. I can think of a few exceptions, but very few.

There are plenty of counterexamples to yours, too. Did Kerry's or Kennedy's endorsement matter much, other than the storyline the media got to play up for days?

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